August 8, 2017
Content, Integrated Marketing
The primary objective of the Hands On, Minds On video was to create a short, documentary-style marketing video that showcases the impact the Oak Park Education Foundation has on area public school students. The video, which was shot during a 6-month period with a $12K budget, features teachers, students, and the programs. As the communications director for the organization, I hired an executive producer and a two-person video editing/production team.